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July-Sept. 2002 Vol. 11, No. 3 A family creamery springs up in New Prague
Story and photos By Jennifer
Pena. New Prague, Minn. — Sometimes little things make the
biggest differences. For Dave and Florence Minar, it was letting their
cows eat grass. That grass-fed beginning led to an on-farm creamery
producing dairy products high in Omega-3s, Florence says. This spring,
their Cedar Summit Farm brand became available in Twin Cities health food
stores and a St. Peter co-op.
Summit of three
generations
Cedar Summit Farm has been in the Minar family
since the 1920s, when Dave’s grandfather purchased it. His parents took
over in the ’30s, and finally he and Florence purchased it in 1969. The
three-generation family business has developed a loyal customer group and
keeps growing by word of mouth. It wasn’t until 1993 or ’94 that the
Minars’ cows started on grass rather than corn and grains, but Florence
says it made a noticeable difference. Outdoor exercise makes their cows
healthier, which has dramatically cut vet bills. Healthier animals produce
healthier milk, she maintains. “We have very happy cows now,” adds the
Minars’ daughter Laura. “They spread out all over the pasture because they
have so much to eat.” To give the cows shelter from Minnesota winters,
the Minars put up a hoop house last fall. The house has a fabric cover
that lets in sun while it keep the cows warm. Around the time they
began pasturing cows, the Minars took to direct marketing chicken, beef
and pork. That’s when Florence began researching Omega-3s and passing out
articles about it. “I realized we had a superior product because of the
Omega-3 in it, and I wanted people to know about it,” she says.
Everyone needs a dietary balance of Omega-3 and Omega-6 oils. Omega-3,
contained in green vegetables and the grass cows eat, is an essential
fatty acid that promotes lean muscle mass, helps fight cancer and helps
convert fat to energy. Omega-6, another essential fatty acid, is in many
seed oils, but too much of it can possibly cause immune system problems,
make the body store fat and promote tumors, say some researchers. Florence
says Americans have twenty times more Omega-6 than Omega-3 in their diets
today, but research indicates it is best to eat only three times more
Omega-6 than Omega-3. “I don’t feel as much like a radical as I did before
because more people are finding out about (Omega-3s) now,” she
says.
Zoned out
Although the farm was thriving and expanding, the
Minars did not have smooth sailing. Located in an “agriculture zone,” they
had to get a conditional use permit for their business from Scott County.
The permit restricted retailing, so the Minars call their store a
“showroom.” The farm appears to be doing well with or without
advertising. They have regular customers who come in at least once or
twice a week, and Florence says they get about two to three new customers
a day. She thinks loyal customers are spreading the word because “people
like to know where their food comes from. With all the E. coli
scares everywhere, a product like ours makes a difference.” She says that
every time there is an outbreak of E. coli, the farm gets phone calls and
product requests. “Last year we ran out of ground beef because of an E.
coli scare. People were stocking up on boxes of ground beef and got kind
of panicked.”
Roller coaster to
creamery
When their parents began talking about
developing a dairy processing facility on site, sons Mike, Dan and Chris,
daughters Laura and Lisa and their spouses were all enthusiastic. “They
wanted to be a part of it,” Florence says. She and Dave began checking
around to determine how to build a creamery of their own. “It was a roller
coaster ride,” laughs Florence. “One day we’d be excited, the next we’d be
saying, ‘Oh my gosh.’ ” Lisa Gjersvik, project development director in
Waseca, has been working with the Minars since September 2001. “The
Minars did things right,” she says. “They had an idea for a product that’s
differentiated in the marketplace, but they knew that was only part of the
equation. They knew they needed to determine whether their products’
attributes were valued by consumers.” The Minars took the time to do the
homework on the front end and went in with their eyes open. “Planning in
the beginning pays long-term dividends.” Now in their fourth month of
processing, the family is finding out what works and what doesn’t. All
five of the Minar children help out as much as possible, and that includes
spouses. While the family runs the creamery, their dairy farm partner Paul
Kajer manages the livestock and two part-time employees help in the barns.
“Dave and I just fill in wherever we’re needed,” Florence says. “At least
one of us has to be around the bottle washer to keep it going during the
day too.” Something for everyone
Cedar Summit dairy offers a wide variety of
products: regular, chocolate and strawberry milk, butter, yogurt, ice
cream, cheese, chicken, beef, pork and turkey at Thanksgiving. “We sell
pretty much all of our turkeys every year,” Florence says. “We have a
waiting list from people who sign up to be assured they get a turkey next
year.” In addition to Cedar Summit’s showroom sales, and New Prague
and Twin Cities markets, Laura home delivers within a 10-mile radius of
New Prague. The Minars are considering a possible venture into the St.
Paul Farmers Market, which would be a “big commitment,” Florence
says. For the cows, there is freedom and that luscious grass. “It was
really funny watching the cows recently,” says Florence. “We milk them two
times a day and after each milking they get fresh grass. One day they went
running out to the pasture because they knew what they were getting. They
love it.”
For more
information, visit www.cedarsummit.com or call (952) 758-6886.
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